Supporting the Education of Leaders of Faith & Character

University of St. Thomas - Houston, TX - Educating Leaders of Faith and Character

Company Profile

Company Name: The University of St. Thomas, Houston

Industry: Private Education

Location: Houston, TX

Company Size: ~3,500 students; ~300 faculty, staff , & administrators

How They Got NEffect

UST began a campaign to redesign, refresh, and relaunch with website the summer of 2012. Over the course of the next 2 years, we provided web consulting services as the University sought to relaunch their entire website, trimming the site from ~11,000 webpages to ~500.This also included loading content & image, pre-launch quality assurance (QA) as well as web guideline writing and training. We also assisted in coordinating efforts between 2 other vendors and the client and currently conduct post-launch maintenance and consulting.

  • Manage, research, and edit content on the university’s website including updates of all university department/office content and images for webpages (~11,000 webpages) (Aquifer CMS)
  • Consulted on 3 complete University website redesigns.
  • Collaborate with graphic designers, web designers, web developers, and other staff to create and update web content
  • Serve as technical support for the Marketing Communication Office’s Contact Relationship Management (CRM) solution (Hobsons Radius)
  • Demonstrate working knowledge of web design, information architecture, and usability concepts as evidenced by creation of website content, web forms, and website navigation structure
  • Implemented content updates in a dynamic site infrastructure utilizing an advanced Content Management System (CMS), directly editing HTML and JavaScript source code
  • Create and distribute mass web communications such as internal and external e-newsletters, maintaining design consistency across various email clients (Vertical Response/Intelliworks)
  • Create and maintain Facebook, Twitter, YouTube, Ustream, and LinkedIn social networking profiles for the University, its departments, and offices
  • Work with video services to set up and capture event video for live streams (created and maintained Ustream account)
  • Run broken link and spelling error reports (InSpyder)
  • Short-URL creation and management
  • Rich Media (Audio/Video) embedding
  • Management or numbers image slideshows
  • Custom graphic design for web images
  • Web form creation with Capthca integration
  • Web guideline creation and enforcement

We also provided the above services for the following UST Center sites:

See UST NEffect